What is the Target Market?
According to the reference and self study, one of the most important things in working is to consider target marketing well. There is a reference to it below:
Given the current state of the economy, having a well-defined target market is more important than ever. No one can afford to target everyone. Small businesses can effectively compete with large companies by targeting a niche market.
Many businesses say they target "anyone interested in my services.
Targeting a specific market does not mean that you are excluding people who do not fit your criteria. Rather, target marketing allows you to focus your marketing dollars and brand message on a specific market that is more likely to buy from you than other markets. Mandy P (n.d)
Therefore, I considered the target of my project before I started working.
Who is my Target Market?
Why is it imprtants as designer?
How should this affect your prodict/design?
What happens if you do not understand your target market?
<Demographis>
- Age
- gender
- Race
- Martial status
- Number of children
- Occupation
- annual income
- Eductuion level
- Living status
<Sociographis>
<Psychographics>
<Geographis>
<Behaviours>
Referencing
Mandy P (n.d) How to Define Your Target Market [Online] Available from:
https://www.inc.com/guides/2010/06/defining-your-target-market.html (Accessed 27.04.2020)
You have briefly explained here what target market is but not discussed this in relation to your project. Do not just state that you have considered your target market. You need to do research and show this on your blog. Please develop the work with commentary on who your target market is and research with sources and references.
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